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Ni Hao
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A founding partnership proposal

China Gateway USA

Powered by Sellers Reserve

Connecting Property. People. Opportunity.

Prepared for
Cindy Chin
Presented by
Michael Mahon
Founder & CEO, Sellers Reserve
Coastal Southern California residence at sunset (illustrative)
Confidential · October 2026
我们的愿景

Our Vision

Building America’s premier international property connection

A nationally recognized specialist marketing and buyer representation network, connecting qualified Chinese-speaking and international buyers with exceptional American real estate.

International marketing · Accredited professionals · Localized content · Trusted buyer representation · A scalable national operating platform.

120
Target regions in five years

A strategic expansion objective — not an existing footprint or a guaranteed outcome.

中国门户的起源

The Original China Gateway

Developed in Australia under M-Motion, China Gateway connected international buyers with prestige property and the trusted local expertise around it.

Pagoda and stone bridge reflected in a lake

An established concept. Reimagined for America.

1
Online presence
A dedicated platform presenting prestige property to international audiences.
2
Social media
Native-language channels reaching buyers where they already spend time.
3
Collective network
Property, professional advisers, education providers and local business partners.

Historical reference: China Gateway, Australia, powered by M-Motion. No historical performance figures are claimed.

为何是现在 · 为何是美国

Why Now? Why the US?

International buyers face real hurdles in the US. That is where specialist representation earns its place.

Language & culture
Communication and expectations shaped by a different market.
Unfamiliar procedures
Escrow, disclosures, inspections and timelines.
Trust & representation
Knowing who is acting in the buyer’s interest.
Financing & funds
Source-of-funds and lending considerations.
Education & relocation
Schools, communities and lifestyle decisions.
Local knowledge
Reliable, on-the-ground market insight.

The value is in carefully curated opportunities — and the people who make them accessible.

Market statistics to be added only from verified, dated sources.

Traditional estate home with gardens (illustrative)
为何选择 Sellers Reserve

Why Sellers Reserve?

The infrastructure behind the opportunity

China Gateway will not start as an isolated business. It draws on these capabilities as they are established and expanded.

Property listing & acquisition networkExisting
Strategic auction & defined-date sales methodologyExisting
Premium property marketing & mediaExisting
Agent education, training & developmentBuilding
CRM, digital marketing & operational systemsBuilding
National brokerage expansionPlanned

Status labels are indicative for discussion and to be confirmed by Sellers Reserve.

谁将受益

Who Benefits

Designed to strengthen Sellers Reserve first, while creating a valuable commercial opportunity for its affiliate network.

Benefits for
Sellers
Expanded international exposure and specialist buyer engagement.
Benefits for
Sellers Reserve agents
A listing-presentation advantage and international marketing resources.
Benefits for
The brokerage
Recruitment, retention, listing acquisition and additional transaction potential.
Benefits for
Affiliates
Added professional credibility, authority and exposure, supported by a marketing package and an individual profile site with video.
Benefits for
Buyers
Accessible, professionally supported discovery and purchasing.
商业模式

The Business Model

Two networks. One powerful platform.

Sellers Reserve
Parent brand · owner · operator
China Gateway USA
Sellers Reserve agents
  • Exclusive listing-side platform benefits
  • International marketing support
  • Access to specialist buyer distribution
Accredited affiliates
  • Chinese-speaking & internationally experienced professionals
  • Accreditation that strengthens professional credibility
  • Marketing package including a profile site with video
  • Greater online presence, exposure & buyer engagement
Qualified domestic & international buyers

Affiliates may remain with their existing brokerages, subject to brokerage approvals and agreements. Affiliates are not Sellers Reserve agents unless separately affiliated.

会员权益

Affiliate Benefits

Build credibility. Establish authority. Expand your online presence and exposure with an affiliate marketing package, including your own profile site with video.

Added professional credibility through affiliate accreditation
An individual profile site with video
A stronger online presence within the China Gateway USA network
Greater exposure to Chinese-speaking & international audiences
Professional authority supported by specialist positioning & content
An affiliate marketing package with approved branded materials
Bilingual & localized campaign resources
Specialist training & professional development
Networking & business development
International buyer engagement opportunities

Why agents will pay to join

The value goes beyond access to listings: a more credible professional identity, a stronger online presence and a marketing package that helps affiliates showcase their expertise and reach a wider audience.

Credibility

Accreditation and a recognizable specialist identity that strengthen professional standing.

Authority

A professional profile, video and specialist content that help demonstrate expertise and build trust.

Presence

An individual profile site and marketing package that give each affiliate a stronger online presence.

Exposure

Branded campaigns and network visibility that extend reach to Chinese-speaking and international audiences.

The marketing package will include an individual profile site with video. Accreditation is subject to defined standards, training and verification. Membership is not a guarantee of buyer referrals, transactions or income.

会员制度

Membership

A scalable subscription business.

Founding affiliate
$995 joining
$199/month · introductory 12 months
Standard accredited
$1,495 joining
$299/month
Active affiliatesAnnual subscriptions
50$179,400
100$358,800
250$897,000
500$1,794,000
1,000$3,588,000

At $299/month, all members active 12 months.

Try a scenario
Subscriptions (12 months)
$358,800
+ joining fees $149,500

Gross figures. Excludes expenses, cancellations, discounts and transaction revenue. Illustrative pricing. Hypothetical illustration only. Not a forecast or guarantee of income, members or growth. All terms subject to negotiation, regulatory and brokerage review, and definitive agreements.

The 120-region opportunity

From Orange County to a national network.

Year 5 · target regions
120
SOUTHERN CALIFORNIA

Planning milestones for discussion, not committed openings. Node positions are illustrative; no city is a confirmed market. Expansion follows Sellers Reserve brokerage growth.

规模化运营

How It Scales

Centralized infrastructure. Regional execution. Each new Sellers Reserve region activates China Gateway services without recreating the infrastructure.

National
China Gateway HQ
  • Brand & strategy
  • Technology & CRM
  • Bilingual marketing
  • Affiliate accreditation
  • Content production
  • Membership administration
  • Compliance standards
Regional
Sellers Reserve operations
  • Local property inventory
  • Listing relationships
  • Regional market expertise
  • Local marketing execution
  • Brokerage coordination
Local
China Gateway affiliates
  • Chinese-language client engagement
  • Buyer representation
  • Community relationships
  • Localized property distribution
  • Qualified buyer introductions

Small regional networks. Significant national scale.

2,400
20 affiliates per region
$8,611,200
annual gross subscriptions
4,800
40 affiliates per region
$17,222,400
annual gross subscriptions
7,200
60 affiliates per region
$25,833,600
annual gross subscriptions
9,600
80 affiliates per region
$34,444,800
annual gross subscriptions

Assumes all 120 regions active, consistent density, $299/month and no churn. Illustrative mature-network scenarios — not five-year forecasts.

第三收入引擎

The Third Revenue Engine

Strategic sponsorships. National partnerships. Recurring revenue.

China Gateway is more than a real estate marketing network. It is a scalable commercial ecosystem connecting property, finance, education, professional services and luxury lifestyle brands with a specialized audience of property buyers and real estate professionals.

01
Affiliate Membership
  • Joining fees
  • Monthly subscriptions
  • Training and professional services
02
Property & Brokerage
  • Increased Sellers Reserve listing opportunities
  • Premium property marketing
  • Buyer engagement and licensed transaction revenue
03
Sponsorship & Partnerships
  • National strategic partners
  • Regional sponsors
  • Educational programs
  • Digital and print media
  • Property showcases and events
A Scalable Commercial Ecosystem — Powered by Sellers Reserve

Sponsorship revenue can help fund marketing, technology, buyer acquisition, professional education and national expansion. The three revenue streams reinforce one another, but are tracked separately to avoid double-counting.

赞助价值

Why Sponsors Will Participate

A highly specialized audience. Multiple points of engagement.

International & domestic property buyers
Potential demand for
  • Property financing
  • Banking and wealth management
  • Legal and tax services
  • Relocation assistance
  • Education
  • Home furnishing and improvement
  • Luxury lifestyle products
Accredited China Gateway affiliates
Potential demand for
  • Business banking
  • Professional technology
  • Marketing services
  • Training and education
  • Client service providers
  • Business development resources
Sellers Reserve agents & property sellers
Potential demand for
  • Property preparation
  • Luxury home services
  • Marketing
  • Architecture and design
  • Financing education
  • Lifestyle partnerships

Sponsors are not simply buying advertising space. They are purchasing defined opportunities to engage with relevant audiences through legitimate marketing, educational content, events and brand exposure.

No leads, referrals, transactions or sales are promised or guaranteed to sponsors.

赞助生态

The Sponsorship Ecosystem

Bringing complementary industries together.

Banking & Finance
Buyer financing education, banking content, approved advertising
Legal & Tax
Cross-border ownership and transaction education
Education
Schools, universities and education-related resources
Relocation & Concierge
Moving, settling and lifestyle assistance
CG
China Gateway USA · Powered by Sellers Reserve
Luxury Automotive
Property events, editorial features and VIP experiences
Architecture & Design
Property showcases and home improvement content
Developers & Homebuilders
Property marketing and development showcases
Technology & Professional Services
Affiliate education, business systems and tools
Founding Strategic Partners

We aim to secure a limited number of Founding Strategic Partners in complementary categories. Category exclusivity may be offered selectively, subject to contract terms, conflicts of interest and applicable regulatory restrictions.

Generic categories only. No business has committed to sponsoring China Gateway USA.

赞助权益

What Sponsors Actually Receive

An integrated marketing & engagement platform — one national sponsor, many channels.

National sponsor · Digital Platform
  • Sponsor directory
  • Dedicated branded information pages
  • Approved educational content
  • Bilingual advertising placements
  • Clearly identified sponsored articles

Sponsor participation is based on defined advertising and service deliverables — never payment for settlement-service referrals or access to confidential buyer information.

中国门户杂志

China Gateway Magazine

A quarterly Chinese-language print magazine designed to drive buyers to the Gateway.

Quarterly
four issues a year
5,000
copies per issue to start
中文
Chinese-language print
$0
net cost target · ad & sponsor funded
Luxury property showcases

Selected Sellers Reserve listings presented in Chinese for international buyers.

Affiliate profiles

Accredited affiliates featured in print — added credibility, authority and exposure, linked to their profile sites.

Buyer guides & education

Buying, financing, legal, relocation and education guidance for Chinese-speaking buyers.

Sponsor & lifestyle features

Clearly identified sponsor content and luxury lifestyle editorial.

Strategically distributed

Placed where Chinese-speaking buyers and investors will see it.

Fully funded

Intended to be paid for entirely through advertising and sponsorship.

Drives traffic to the Gateway

Every issue points readers to China Gateway online, listings and affiliate profiles.

Concept for discussion. Distribution points, advertising rates and funding are still to be confirmed; sponsor content will be clearly labeled.

赞助方案

The Sponsorship Packages

Three levels of commercial partnership.

National Founding Partner
Proposed
$100,000 / year

For selected businesses seeking broad exposure across the growing China Gateway platform.

  • National partner recognition
  • Dedicated brand profile
  • Approved bilingual educational content
  • Affiliate-facing professional programs
  • Selected event sponsorship
  • National digital campaign opportunities
  • Periodic performance reporting
  • Negotiated category protections

National exposure depends on the actual active network footprint.

Regional Strategic Partner
Proposed
$24,000 / year

For businesses seeking exposure in a defined regional market.

  • Regional sponsor recognition
  • Local campaign placements
  • Selected property showcase opportunities
  • Regional events
  • Professional educational sessions
  • Regional reporting
Community & Event Partner
Proposed
$6,000 / year

For smaller businesses seeking selected advertising and event opportunities.

  • Approved directory placement
  • Selected event sponsorship
  • Limited digital advertising
  • Community and professional networking exposure

All pricing is preliminary and subject to market testing. These are proposed packages, not existing products with contracted customers. Six-month founding pilot packages may be offered before moving to annual agreements.

一百二十个区域

The 120-region sponsorship opportunity

Local relationships. National infrastructure. Scalable revenue.

Year 5 · cumulative target regions
120
Illustrative sponsorship at full sale
$3,800,000
SOUTHERN CALIFORNIA

As Sellers Reserve expands into new regions, China Gateway gains additional opportunities to activate local property inventory, affiliate relationships, professional partnerships and regional sponsorship programs — supported by central technology, branding and national commercial relationships rather than a separate platform in every region. Regions will differ in commercial potential, and sponsorship revenue will not grow automatically with geography.

Proposed targets, not confirmed operating locations.

收入情景

Sponsorship Revenue Scenarios

Two national sponsors at $100,000, plus one regional ($24,000) and one community ($6,000) sponsor per active region.

Active regionsNationalRegional / communityTotal
5$200,000$150,000$350,000
15$200,000$450,000$650,000
35$200,000$1,050,000$1,250,000
70$200,000$2,100,000$2,300,000
120$200,000$3,600,000$3,800,000
$3.8M
illustrative mature-network gross

Assumes all specified inventory sold at full price for a complete year, with no cancellations, discounts or inactive regions. Excludes operating costs, commissions, media production, event and other fulfillment costs. A mathematical scenario — not a forecast or guaranteed outcome.

Try a scenario
Gross annualized sponsorship
$750,000
After direct fulfillment costs
$525,000

Sponsorship contract value is not profit. Tracked separately from affiliate joining fees, subscriptions, marketing and training revenue, and brokerage income — no advertising revenue is double-counted. Program subject to commercial validation and legal review. Hypothetical illustration only. Not a forecast or guarantee of income, members or growth. All terms subject to negotiation, regulatory and brokerage review, and definitive agreements.

赞助发展机会

Cindy's Sponsorship Opportunity

Additional revenue participation. Additional leadership opportunity.

Proposed responsibilities
  • Identify prospective sponsors
  • Introduce appropriate business partners
  • Support sponsor presentations
  • Develop strategic relationships
  • Help coordinate affiliate-facing educational programs
  • Assist with sponsorship renewals and account engagement
  • Collaborate with Sellers Reserve on regional sponsorship expansion
10%
first-year net on sponsorships she sources & closes
5%
of renewals she manages & services

+ potential bonuses tied to division profitability and agreed national milestones.

First year (10%)
$10,000
Each renewal (5%)
$5,000
  • · Cindy does not automatically receive a share of every national sponsorship.
  • · All national sponsorship contracts remain under Sellers Reserve-controlled entities.
  • · Sponsorship participation is separate from affiliate recruitment compensation.
  • · Transaction commissions are governed by separate brokerage agreements.
  • · Compensation must comply with applicable real estate, settlement-service (incl. RESPA Section 8) and professional regulations.
  • · Proposed and subject to negotiation and legal approval.

As the network expands, so does the opportunity to develop recurring commercial relationships, national partnerships and additional revenue streams.

International buyer acquisition

Building the demand that gives the network its value.

Chinese-language websiteWeChatXiaohongshu / REDBilingual property videoLocalized campaignsSEOEmail & CRMReferral relationshipsCommunity engagementEducation & relocation contentLuxury property eventsSelected sponsorships
1
Received
2
Qualified
3
Matched
4
Serviced
5
Tracked

Inquiries flow through to a potential transaction. Buyer distribution must be earned through consistent marketing investment and service quality.

诚邀领航

An Invitation to Lead

Cindy Chin
Founding Director — China Gateway USA
Proposed role · subject to agreement
  • Recruit founding affiliates
  • Build Chinese-speaking professional networks
  • Help establish accreditation standards
  • Develop industry relationships
  • Advise on Chinese-language marketing
  • Support regional affiliate expansion
  • Coordinate buyer-facing initiatives
  • Build a trusted professional community
Initial term
12 months
with a 90-day pilot review

Meaningful participation in the value she helps create

30%
of joining fees from members she recruits
20%
of their subscriptions while servicing them

+ potential performance-based bonuses

Joining participation
$44,850
Subscription participation
$71,760
Total illustrative participation$116,610

Default example: 100 directly recruited members join at the standard rate, stay active 12 months and qualify. Transaction compensation is handled separately under brokerage agreements. Hypothetical illustration only. Not a forecast or guarantee of income, members or growth. All terms subject to negotiation, regulatory and brokerage review, and definitive agreements.

首九十天

The First 90 Days

Turning the vision into a business.

50
Founding affiliates · target
Phase 1
Foundation
  • Agree partnership principles
  • Confirm legal & brokerage arrangements
  • Finalize brand & membership structure
  • Define affiliate standards
  • Identify founding prospects
Phase 2
Activation
  • Build website & affiliate portal
  • Launch founding invitations
  • Onboarding & training materials
  • Bilingual property content
  • CRM & lead management
Phase 3
Market launch
  • Activate Orange County & selected LA markets
  • Targeted buyer marketing
  • Founding affiliate events
  • Introduce Sellers Reserve listings
  • Measure engagement & inquiries

Founding target is a planning figure subject to validation.

邀请

Cindy, let’s build something significant.

China Gateway began as a vision to connect international buyers with exceptional property and trusted local expertise.

Today, we have the opportunity to reimagine that vision for the American market, supported by Sellers Reserve and an ambitious national growth strategy.

I would welcome the opportunity to explore building it with you.

Michael Mahon
Founder & CEO, Sellers Reserve
China Gateway USA · Powered by Sellers Reserve
Confidential · Preliminary proposal for discussion · Not a binding agreement. Hypothetical illustration only. Not a forecast or guarantee of income, members or growth. All terms subject to negotiation, regulatory and brokerage review, and definitive agreements.